The Signature One to One F.L.Y Session
This isn’t just another ideal client exercise — this is a transformative 120-minute intensive that gives you the clarity most business owners spend years chasing. In this high-level, high-touch session, we go deep into the psychology of your dream client so you can stop second-guessing your content and start speaking with certainty. You’ll walk away with messaging that moves, a strategy that sells, and a crystal-clear understanding of who you're here to serve — all beautifully mapped out and ready to action. This is clarity, luxury, and leadership — all wrapped into one powerful, business-elevating session.
Gain Unshakeable Client Clarity: Move from guessing to knowing. You’ll finally understand exactly who
you’re speaking to on a psychological level – what she desires, what
keeps her up at night, and what makes her say YES.
Craft Magnetic Messaging Instantly: Ditch the vague content! You’ll unlock the precise words and themes
that resonate deeply with your ideal client, making your marketing feel authentic and effective.
Attract Aligned, Ready-to-Invest Clients: Stop wasting time on leads who aren’t a good fit. This clarity helps you naturally draw in women who value your expertise and are eager to commit to their transformation.
You’re brilliant at what you do, your clients get amazing results, and your business is successful. Yet, when it comes to marketing… you feel like you’re just winging it.
Maybe you know you should be more consistent on social media, but you freeze when it’s time to post, unsure what to say to actually attract the right kind of clients – the ones who truly value your work and are ready to invest.
You’re tired of generic marketing advice that feels draining or inauthentic. You’ve possibly downloaded templates that didn’t fit, or spent hours scrolling Instagram or staring at a blank Canva screen, feeling overwhelmed and wondering why it’s not translating into consistent, aligned leads.
It’s exhausting trying to be everywhere, doing everything, and still feeling unsure if you’re truly connecting with the women you’re meant to serve. You know you need clarity, a real strategy, but the thought of another complex course or system feels like too much right now. You just want to simplify, feel supported, and finally understand how to speak directly to the heart of your dream client so they know you’re the one for them.
Build and manage memberships or sell courses directly through the platform.
We ensure your services and programmes are perfectly positioned to meet her deepest needs and aspirations, making them irresistible
We translate this deep understanding into powerful, authentic messaging that cuts through the noise, builds genuine connection, and positions you as the only choice in her eyes.
Includes 120-min session on Zoom
Trello Content Board Bullet list
Session Recording
Trello Prompt Board (compatible with Chat GPT )
GAIN UNSHAKEABLE CLIENT CLARITY
Move from guessing to knowing. You’ll finally understand exactly who you’re speaking to on a psychological level – what she desires, what keeps her up at night, and what makes her say YES.
Ditch the vague content! You’ll unlock the precise words and themes that resonate deeply with your ideal client, making your marketing feel authentic and effective.
No more staring at a blank screen! We’ll map out purposeful content ideas directly onto a Trello board during the session, giving you immediate direction and relieving content creation stress.
ATTRACT ALIGNED, READY TO INVEST CLIENTS
Stop wasting time on leads who aren’t a good fit. This clarity helps you naturally draw in women who value your expertise and are eager to commit to their transformation.
Step out of overwhelm and into your CEO role with a clear, aligned marketing foundation that feels supportive and simple to implement.
By focusing your efforts and knowing exactly what to say, you’ll spend less time stressing about marketing and more time doing what you love.
Ella Cookson
"A few months ago, I had the pleasure of working with Carla, and the impact on my business has been nothing short of transformative. Her guidance has significantly enhanced my creativity, leading to a remarkable increase in both followers and engagement on my Instagram account. Carla’s expertise and personalised approach have truly elevated my social media presence. I wholeheartedly recommend her services to anyone aiming to improve their Instagram impact. Thank you, Carla!"
Skincare Expert
Nicola Saunders
It was incredible working with Carla to clarify my ideal client. Together, we delved into precisely what my ideal client needs and wants, as well as their pain points. Although I’ve done this exercise independently many times over the years, having a knowledgeable sounding board who truly understands this particular client group made all the difference. Carla was instrumental in helping me interpret the messaging that truly resonates. Thank you so much for our one-to-one session; it was invaluable. I feel as though my foundations are infinitely stronger as a result."
Parent coach
Claudia Sabina Woodford
Carla, I’m struggling to put into words how amazing the ideal client session was. I definitely am ready to F.L.Y now! I came to the session with a vague idea of my ideal client and now I feel like I’m best friends with her. I truly understand her and her needs and desires. And wow, leaving the session with the trello board full of ideas for social posts, copy and lead magnets… truly NEXT LEVEL! Thank you from the bottom of my heart, Claudia x
-Wellness Coach
"I just had an incredible session with Carla Lett, and it truly transformed the way I view my ideal client! Through the session, Carla helped me dive deep into the details of who my perfect client really is—down to their habits, hobbies, and core values. It wasn’t just about demographics; it was about understanding why they do the things they do, what motivates them, and what drives their decisions. Carla guided me to a point where I can now clearly picture my ideal client in a way I never had before.
This clarity is invaluable because it means I can now attract women who genuinely resonate with my work and the transformation I offer. I know exactly how to speak to their deepest desires and struggles, which will help me connect with them on a much deeper level. Not only that, but I now understand how these women are more likely to invest in themselves, because I’m meeting them where they are—ready for change and growth.
Carla really nailed it by helping me get specific, so I can focus on the right kind of clients, the ones who are aligned with my values and who will value the work I do. This session has given me the tools to market my services more effectively, attracting clients who are not only a perfect fit for what I offer, but who will also be committed to their own transformation. I’m so excited to implement what I’ve learned and watch my business thrive as a result!"
Toxic Relationship Coach
If you have an established business but your messaging still feels off, unclear, or inconsistent — this is for you. The FLY Session is designed to help visionary women like you find your voice, refine your strategy, and finally attract clients who just get it.
We go beyond surface-level avatars. This is deep brand alignment work — combining the ideal client, core values, and content strategy that supports how you actually want to grow your business.
Once you book, you’ll receive a short prep form to help you reflect on your current offers and audience. It’s simple, but powerful — so we can dive straight in and make the most of our two hours together.
Absolutely. Messaging isn’t just about who you're speaking to — it’s about what you’re offering and how you’re sharing it. We'll look at it all through the lens of connection, ease, and conversion.
Yes — this session works for service providers, coaches, creatives, and product-based businesses. If you sell something, you need messaging that moves. We tailor everything to your world
I am a new business owner, would this help me?
I recommend that you have had a minumum of 3 clients before booking in with me.